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Rage Design prides itself on working with clients, listening, understanding, researching and identifying the best design options available to meet the objectives of specific programmes and campaigns with a down to earth and warm approach. Rage Design believes this is the best formula to extract creative initiatives into life.

Rage Design centres on excellence in many disciplines of design, including:

  • Web Design
  • Multimedia and Interactive
  • Identity and Branding
  • Catalogues and Brochures
  • Exhibitions and POP

Being a specialist design agency with expertise in the above areas, if your company is looking to rebrand its company with a new or improved identity, then Rage Design can certainly help. With over 30 years in the design world, Rage can embrace the elements needed to lift and revitalise your branding across the board and roll out all associated collateral and exhibition material.

From new logo designs, to rolling out collateral, a new website, crisper stationery, we specialize in building bigger, fresher brands and designs.

Working through the design process with you we capture your thoughts and vision and moving through to conceptual drafts providing you with a number a different options and angles to chose from. When a final design is approved, taking all the elements from your organisations colours, core business look and feel we ensure the end result is as future proof as possible.

Rage Design prides itself on working with clients, listening, understanding, researching and identifying the best design options available to meet the objectives of specific programmes and campaigns with a down to earth and warm approach. Rage Design believes this is the best formula to extract creative initiatives into life.

Rage Design centres on excellence in many disciplines of design, including:

  • Web Design
  • Multimedia and Interactive
  • Identity and Branding
  • Catalogues and Brochures
  • Exhibitions and POP

Being a specialist design agency with expertise in the above areas, if your company is looking to rebrand its company with a new or improved identity, then Rage Design can certainly help. With over 30 years in the design world, Rage can embrace the elements needed to lift and revitalise your branding across the board and roll out all associated collateral and exhibition material.

From new logo designs, to rolling out collateral, a new website, crisper stationery, we specialize in building bigger, fresher brands and designs.

Working through the design process with you we capture your thoughts and vision and moving through to conceptual drafts providing you with a number a different options and angles to chose from. When a final design is approved, taking all the elements from your organisations colours, core business look and feel we ensure the end result is as future proof as possible.

There comes a time in the life of any brand and logo when it needs to be reviewed and reworked. Rage Design create future proof brands and logos that can refresh and revitalize the positioning and perception of your organization to your desired markets. Working on a branding project is more involved than viewing a logo and the designs, it is re-evaluating the objectives of the brand and how this can be rolled out with greater success, impact and understanding to core clients, prospects and shareholders. This requires the right look, and the most effective messages. It is also about conducting an internal audit into the effectiveness of current collateral, web material and other electronic mediums, and ensuring the brand review rolls out on material that hits all desired market in the most dynamic and effective way possible.

Rage Design are experts in rebranding projects and have worked on many logo and branding fortifying the impact for clients including Prince Sports, The Met Police and Davy-Process Technology.

Rage Design can assist in all areas of a branding project, and have the understanding these programs come in different sizes and levels of complexity, which can include minor logo changes to comprehensive redesigns that can include all elements of design to the creative restructure of all company mediums including Websites, Catalogues, Brochures, Exhibitions, Electronic Comms, Vehicle Livery and all other associated communication mediums.

We have also worked on re-branding projects for Dunlop, Seiko, Wilson Sports where many of our designs have been seen by millions of individuals. So please be assured, if you appoint Rage Design, your branding project is in very good hands.

A brand is a collection of images and ideas representing an economic producer; more specifically, it refers to the descriptive verbal attributes and concrete symbols such as a name, logo, slogan, and design scheme that convey the essence of a company, product or service. Brand recognition and other reactions are created by the accumulation of experiences with the specific product or service, both directly relating to its use, and through the influence of advertising, design, and media commentary. A brand is a symbolic embodiment of all the information connected to a company, product or service. A brand serves to create associations and expectations among products made by a producer. A brand often includes an explicit logo, fonts, color schemes, symbols and sound which may be developed to represent implicit values, ideas, and even personality. The key objective is to create a relationship of trust. The brand, and "branding" and brand equity have become increasingly important components of culture and the economy, now being described as "cultural accessories and personal philosophies".

Rage Design can bring your products and services alive with the use of photography - if you are planning an advertising campaign, direct mail piece or a new website, then photography can bring life to your products.

Photography is key in the creation of design work and the showcasing of any company, their products and services. Expertly co-ordinated with a companies brand, logo and all associated collateral and media, photography can personalize and humanize products and services that otherwise maybe faceless.

Developing your own photography can be cheaper and more effective than library stock and additionally prove to be a far more cost effective exercise and personalised to the objectives of your campaigns. Additionally, ownership of the photographs remain yours and the use for any other mediums is unrestricted.

Many of the images showcased in the animated boxes to the left have been used in association with campaigns for some of the UK's most recognized brands. Some examples of clients who have used our photography services include Prince Sports and the Met Police.

Writing the most informed dynamic messages to the right people, who are looking for products and services that you sell, can be hard work - it is sometimes difficult to communicate at the right level in a style of writing which can be absorbed easily. In essence copywriting is about understanding your customers, and communicating key messages, delivering relevant concise content and making the key features and benefits stand out. Interest and sales are always maximized if your company is easy to understand. Rage Design have expert copywriters who can work with you to get the very most out of your words.

Another consideration for clients is the need for content and scripts for podcasts, websites and other e-media formats. Rage Design have extensive copywriting skills and have produced work for clients including: Learndirect, Softcat, Met Police and Prince Sports.

Rage Design are specialist Print Finishers and can work with you on all levels of collateral production to ensure the printer selected to undertake your work will produce your leaflets, brochures and catalogues to the highest of standards. Rage Design work with a small handful of specialist printers all experts in their own fields producing literature production, finishing and so on. An example of this would be the 100 page catalogue that we produce each quarter for Softcat Limited. After designing, we work closely with the printers to ensure to quality of the production and finishing is perfect. Rage Design take on this responsibility for Print Management for many of its clients.

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Regardless of design, all brands and logos have a definitive life span and regardless of the excellence in the initial design, unless gradual progressions in the design are made, after a number of years, the brand will look tired and dated. The progression of time requires specialist design changes that will impress clients, prospects and shareholders. It is so important during this process that the new design produces a finished product that all can relate to and feel united with. Rage Design can expertly help and advise you on the best processes to develop a new brand identity and how to roll this out to all associated mediums including the website, stationery, collateral, sales material, e-media and all other material. Moving a brand forward requires great thought and consideration, it is a process that should involve stakeholders from departments where thought, ideas and feelings are considered. To name a few, Rage Design has worked on brand identity programs for the Met Police, Prince Sports and Davy Process Technology.

Creating the right literature for your organization in the correct media formats, with the right look and feel, demands a dynamic design with concise messages that will target your key markets in the most effective way possible. This requires a design agency that can ensure all the material meets the objectives of the organization and provides the right information and impression for all respective markets. The modern age requires a marketing and design mix that will incorporate and provide literature in all desired formats which should also include electronic mediums such as e-catalogues, flash movies, emails, online PDF's and podcasts. Additionally there is still the conventional need for print based material including brochures, catalogues, and direct mail pieces.

Associated with new identity and a rebranding program requires the expertise of an agency to develop brand and logo guidelines. Rage Design produce brand guideline documents that will help and assist organisations reproduce consistent branding and the production of literature to the high professional standards of the original design.

Logo application - Specifying the primary colourway, black and white versions, single colour, application and using on a photographic background.

Colour palettes - Colour can accentuate brands and companies should not be afraid to use colour. Pantone, CMYK, RGB and web colours will be specified within our guidelines.

If your company or organisation is looking to run an integrated advertising campaign then Rage Design has worked with organisations of all sizes in building successful brand and product campaigns and returning excellent return on investment. Our core objective in designing and organising an advertising strategy is to make the campaign work for you and bring you positive results. We have included a number of case study examples, some of which include conventional press and trade advertising, others show our effective online advertising campaigns including banner adverts and outdoor, including animated designs for Piccadilly Illuminations.

Making your products stand out from the rest, be it on the supermarket shelf, on the high street or on the internet, requires eye catching designs and messages that will capture the interests of customers and consumers. Creating the right brand and perception is essential in design to gain and maintain interest and loyalty from shoppers. Packing design is one element of a fully integrated design and marketing program that should tie in with advertising, internet campaigns and other related programs such as radio promotions and roadshows. Rage Design has worked on many packaging programs creating eye catching design for clients including, Prince Sports, Alberto Culver, Mars and Braun.

Grabbing the attention of prospective clients is key to the success of any organisation. Innovative design solutions will help increase sales and reinforce your brand, as well as showcase and launch new products. An exhibition is visually a large investment and commitment for any client and demands the return on investment in new clients and business. In todays environment, an exhibition has to work harder, it has to be adaptable and work in many different space configurations, it has be eye catching and draw in prospects and new customers. An exhibition is a meeting place but more importantly a sales  environment to maximize the opportunities of meeting new and future clients. Today an exhibition has to deliver more than ever and the construction techniques need to allow for rebuilds that look fresh and new, not used and tatty. Different types of media can be used to gain an edge on your competitors, impactual graphics, audio visual, hospitality and printed sales literature help significantly to the overall package of delivering a successful exhibition program. Rage Design offers you the expertise and piece of mind and all the elements required from your exhibtion. Our exhibition design and configuration will draw in your audience helping give you that edge, helping to increase sales in a mobile environment.

Many companies today use POP mechanisms to display and showcase their products. It is a vital tool that allows a clients products to be displayed to a wider, as well as a more specific audience. A key component for the success of a POP display/ unit is its simplicity! It has to be able to catch the attention of its audience within seconds, drawing them and creating a need in relation to the benefits of the products.

POP display units all carry and demonstrate a message, some may be far simpler than others. But ultimately they all have one job to do and that is to target its intended market and make a creditable pitch for its sale.

Rage Design has designed and produced various POP displays/ units for a variety of different companies from different market sectors. We have the capability to take a clients brief and design/produce bespoke POP units for your marketing needs, for example for Prince we created a unit to hold and display a tennis racquet both for counter use. We also created a slatwall version that demonstrated a technological advancement in racquet stringing as well as playability improvements, this was adapting an off the shelf pop up display unit - to target 'new to market' products that would work instore as an eye catching - easy to install/erect unit, with a simple but strong market message.

Rage Design work closely with clients to achieve designs that can very bespoke or tailored around budget requirements.

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